Lundhags

Weather strikes; sometimes it just takes a few seconds before the chaos is a fact. You always have to be prepared to gear up. With a warm merino shirt, a protective shell jacket and a pair of solid boots, you’re covered. Let the weather come! #madaboutnature #weatherproof

Are you our next colleague?

This is our happy outdoor face! We just zipped up our Makke Pro and are ready for a nice, active day. Life is best outdoors! @mirathilda #madaboutnature #adventure

There’s no business like snow business Ski touring is one of our favorite things to do. Experiencing the beauty of nature all dressed in white, and the sense of total freedom. Food never tastes as good, and your batteries are never as fully charged. That unbeatable feeling that nothing can come between you and nature. Have you felt it yet? #madaboutnature #skitouring

What do you wear next to skin? For us, the answer is obvious - merino wool. Nothing compares to it - it’s soft, comfortable and smart. So we made a whole collection in 100% merino (mulesing free of course). Here’s our ambassador Rania, @northboundjourneys wearing our Ullto Hoodie and Gimmer Merino Lt Fjell Tee. The perfect inner and mid-layer on all sorts of outings, both in nature and everyday life. It’s never a bad idea being comfortable and perfectly tempered, right?... #madaboutnature

Get empowered and maximize your nature experience with the right gear: winter boots with felt inner liner and great grip, Makke Pro in durable materials with high quality stretch for freedom of movement, and a backpack made for your back. Time to explore some nature! #madaboutnature #adventure #sustainability

Happy après-ski weekend! The first weekend of 2022 is coming up - we hope you get to spend it outside with snow under your feet and nice turns in the slopes! Happy après-ski, or ‘afterski’ as we say in Swenglish!

We love to provide you with great boots. That’s why we keep making them. Our Tjakke Boot, for example, is a boot that we’re really proud of. A warm, comfortable allround boot with a felt liner to prevent frozen toes. True craftsmanship with attention to detail. Made to take you forward and keep you steady on your path for many, many years. #madaboutnature #sustainability

A snowy greeting from our ambassador @julieveela in our Laka Jacket #waterproof Someone once said to me that the most important thing with skiing is to do it from the heart. You can be a good skier - technically - but if you don’t love it you will never be great. And by ‘great’ I don’t mean winning gold medals or jumping 50m cliffs, by great I mean savoring every turn and moving to the sound of the mountain. Skiing is all about rhythm and if you listen closely the snow wi...ll invite you to a dance so free and wild you’ll never get enough of it. #madaboutnature #skiing

Thank you Nature! We want to thank all of you, our friends, followers, fans, our users, our partners and our fantastic ambassadors for the year 2021. Thank you for the engagement and inspiration. We are looking forward to 2022 and new outdoor adventures - small and big, challenging and magic nature experiences. We hope all of you are doing well and start planning your next outdoor event. Sharing some inspirational images from our home Jämtland. ... See you out there! Happy New Year #madaboutnature #åre #storulvån #jämtland #snasahögarna

Keeping warm during the cold seasons can be a real challenge. The weather can change quickly and ruthlessly. But don’t ever let that stop you from heading out. Viik is a series of reinforcement garments, specially made to handle tough weather. With its slim and simple design, and warming primaloft insulation, Viik is the perfect lightweight insurance to bring on all your future adventures. And Lo is our lightweight wind- and waterproof shell set. Let’s get out and join the ...weather gods. #madabotnature

Whats your next adventure? For some of us its the big ones like these - but for others its just to get out - no adventure is too big or too small : Our ambassador @julieveela #madaboutnature

Very Merry Christmas everyone Wish you magic moments around the Christmas tree with family and friends and of course many wonderful moments outside in our beautiful nature! #madaboutnature